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 AWS Simple Email Service, AWS Simple Notification Service

Amazon Simple Email Service:

Amazon Simple Email Service (SES) is a low-cost, scalable email service that allows developers to send email from any application. You may easily configure Amazon SES to handle a variety of email use cases, such as transactional, marketing, or bulk email messages. Amazon SES's configurable IP deployment and email authentication options boost deliverability and safeguard sender reputation while sending analytics track the effect of each email. You can send email reliably, internationally, and at scale using Amazon SES.

Benefits

·         Integrate quickly

Email sending may be configured in minutes using the Amazon SES dashboard, APIs, or SMTP. Amazon SES now allows email receipt, allowing you to engage with your consumers on a large scale. With Amazon SES, you just pay for what you use, regardless of the use case or transmission volume.

·         Optimize your deliverability

To improve your deliverability, use the reputation dashboard, which contains account performance statistics and anti-spam feedback. You have a variety of deployment choices, including shared, dedicated, and customer-owned IPs, which allow you to control your sending reputation. Amazon SES works with industry experts like M3AAWG to optimize delivery to your consumers using industry best practices.

·         Scale securely

Amazon SES authentication features such as Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM) validate your authority to send on behalf of your domain. Support for virtual private clouds (VPC) ensures secure email transmission from any application. Amazon SES is offered internationally, including HIPAA eligibility, in-region compliance (C5, IRAP), and global certifications (Fed-Ramp, ISO, GDPR).

·         Send messages efficiently

Email sending data, such as email delivery, bounces, and feedback loop outcomes, assist you in determining the efficacy of each email outreach. Email open and click-through rates, for example, assess how engaged your clients are in your email correspondence.

Use cases

·         Transactional emails

Send quick, trigger-based notifications to consumers, such as purchase confirmations or password resets, from your application.

·         Marketing emails

With customizable content and email templates, you may promote your products and services, such as special offers and newsletters.

·         Bulk email communication

Send mass communications to big populations, including notifications and announcements, and track results using configuration settings.

Featured customers

Amazon SES Features

Building a large-scale email solution may be a difficult and costly undertaking for a business: you must create your infrastructure, establish your network, warm up your IP addresses, and safeguard your sender's reputation. Many third-party email systems necessitate contract agreements and large upfront expenses.

Amazon SES removes these obstacles, allowing you to begin sending emails in minutes. You benefit from Amazon’s years of expertise as well as the sophisticated email infrastructure it established to serve its own large-scale customer base.

AWS Simple Notification Service:

Amazon Simple Notification Service (Amazon SNS) is a fully managed messaging service that supports both A2A and A2P communication.

Topics for high-throughput, push-based, many-to-many messaging across distributed systems, microservices, and event-driven serverless applications are provided by the A2A pub/sub capabilities. Using Amazon SNS topics, your publisher systems may fan out messages to a wide number of subscriber systems for simultaneous processing, such as Amazon SQS queues, AWS Lambda functions, HTTPS endpoints, and Amazon Kinesis Data Firehose. You may send messages to users at scale through SMS, mobile push, and email thanks to the A2P capabilities.

Benefits

·         Simplify and reduce costs with message filtering and batching

Amazon SNS assists you in simplifying your application design and lowering costs. Publisher systems can use message batching to transmit up to ten messages in a single API call. Message filtering ensures that subscriber systems only get messages that are relevant to them. See Message Filtering and Message Batching for further information.

·         Ensure accuracy with message ordering and deduplication

Amazon SNS FIFO topics collaborate with Amazon SQS FIFO queues to ensure that messages are delivered in a tight sequence and only processed once. When processing transactions over single or numerous separate services, you can preserve correctness and consistency. See Message Ordering and Message Deduplication for further information.

·         Increase security with message encryption and privacy

Amazon SNS offers encrypted topics to keep your messages safe from prying eyes. The encryption employs the 256-bit AES-GCM algorithm and a customer master key (CMK) generated by AWS Key Management Service (KMS). Amazon SNS also supports VPC endpoints through AWS PrivateLink, allowing you to discreetly publish messages to Amazon SNS topics without crossing the Internet from an Amazon Virtual Private Cloud (VPC) subnet. See Message Encryption and Traffic Privacy for further information.

·         Increase durability with message archiving, delivery retries, and DLQ

Each communication published by Amazon SNS is stored in geographically different data centers. When a subscribing system is unavailable, Amazon SNS implements a message delivery retry policy. Amazon SNS can shift messages to dead-letter queues if they are unable to be delivered before the delivery retry policy expires (DLQ). Amazon SNS may also use Amazon Kinesis Data Firehose subscriptions to archive communications in Amazon S3. See Message Archiving, Delivery Retries, and DLQ for further information.

·         Capture and fan out events from AWS services

Amazon SNS is an event-driven hub that integrates with a wide range of AWS event sources and destinations natively. Amazon SNS can record and distribute events from over 60 AWS services, including Analytics, Compute, Containers, Databases, IoT, Machine Learning, Security, Serverless, and Storage. See Event Sources and Event Destinations for further information.

·         Send A2P notifications via SMS, mobile push, and email

Amazon SNS allows you to deliver notifications to your consumers directly. Amazon SNS sends SMS text messages to over 200 countries, as well as mobile push alerts to Amazon, Android, Apple, Baidu, and Microsoft devices, as well as email notifications. Amazon SNS provides redundancy across various SMS providers and allows you to send mobile push alerts across all mobile platforms using a single API. See SMS, Mobile Push Notifications, and Email Notifications for further information.